When it came to natural beauty products, I never really thought of myself as a packaging person — it was always about how well something performed.
As I’ve gotten more involved in this industry, my thoughts have changed.
A product has to have it all — the packaging, the branding, the story and, of course, the ingredients and performance.
One brand that I’ve been admiring for all of these qualities above (and have been lucky to sample and review) is Mullein & Sparrow, an artisan line based in Brooklyn and founded by the beautiful Anit Hora.
With just one glance at the Mullein & Sparrow homepage, you’ll be transported to an old-fashioned apothecary, complete with minimal design elements on the labels and an overall clean aesthetic.
Anit’s goal of creating a line that celebrates time-tested skin care traditions, such as those based in Ayurveda, and simple yet effective remedies, comes to life in Mullein & Sparrow, and today she’s sharing a few of her favorite products both from her line and others’.
(I’ve starred the items that I also use and love.)
UPDATED: Anit has so generously offered a 15% off code to my lovely readers, valid on any Mullein & Sparrow purchase. Use code “KIMLOC” at checkout!
I really love the consistency of this natural cover-up. It is very light, but does a great job at maximizing coverage without feeling very heavy on the skin. Because it has so many great ingredients, you never have to feel bad about wearing it. Also, its small packaging is perfect to throw in your bag when you’re on the go and is great for any quick fix.
The wear of this product is amazing. It is so light and subtle, but even the littlest bit goes a very long way. It is great for adding a nice glow, but looks very natural. It’s the perfect product to spruce up your look, and you can put it virtually anywhere (i.e. eyes, lips, contour).
These two mascaras are the best in the more natural market. They work great and are free from many not-so-good ingredients that you find in most cosmetic products.
*Mullein and Sparrow Face Serum (Get 15% off with code 15% off with code KIMLOC through 9/30/14!)
Our face serum is packed with some of the best natural ingredients and essential oils out there. It is super nourishing and moisturizing. I use it in both the AM and PM and mix it with the Lavender Hydrosol.
Mullein and Sparrow Lavender Hydrosol (Get 15% off with code 15% off with code KIMLOC through 9/30/14!)
This product comes with me everywhere! I use it frequently throughout the day, sometimes as a toner in my skincare routine and other times as a quick pick-me-up when my skin is feeling dry or overheated. It has a wonderful scent and feels so great on the skin. It’s great for any time of the year, but is especially awesome in the summer. It even works as a natural bug repellent!
Mullein and Sparrow Dark Dry Shampoo (Get 15% off with code 15% off with code KIMLOC through 9/30/14!)
Our dark dry shampoo is a life saver! It helps me maintain healthy hair and also gives me great volume when my hair is feeling bit flat. Just a little bit of this product goes a long way and makes your locks look fresh and clean (even if you woke up with some serious bed head).